Know your numbers

Find out which ads actually pay for themselves

Clicks and leads are easy to count. What you want to know is which ones turned into paid bookings. Occanovo follows every lead from the ad it came from to the money in your account.

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Where your bookings come from

For every source, the report shows the leads that came in, the bookings they became, what those are worth, what has been paid, and, when you type in what you spent, how much came back for every euro.

What that table is telling you

In this demo, Google Ads brought the most leads, 14 of them, but only 2 booked. At 960 euro of spend, each booking cost 480 euro and the money received so far is 610 euro. Instagram brought half as many leads and did far better per euro.

That is the conversation you want to have with your ad budget every month, and it takes one look instead of a spreadsheet.

14Google Ads leads, 2 bookings

480 euroGoogle spend per booking

1.51Back per euro on Instagram

And the rest of the money

Money received

A ledger of every payment, how it was paid and which invoice it settled.

Still owed

Balances due and overdue, so you know who to chase before the event, not after.

Expenses and team pay

Record what you spend and what you owe your crew, and see what each month really earned.

The first 100 businesses get 3 months free.

No card to start. We help you bring your customers and bookings across, and in return we ask for your honest feedback. Your workspace is set up for your country and your kind of business as soon as you sign up.

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